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Welcome to Sterling Optical Southtown Plaza
3333 W. Henrietta Road Southtown Plaza Rochester, NY 14623

Visit our Store Website


Phone: (585) 424-5970      Fax: (585) 424-5973

Hours: Monday through Friday: 10:00 am to 7:00 pm
Saturday: 10:00 am to 4:00 pm

Call (585) 424-5970 to schedule an appointment. Walk-Ins welcome.
Also, take advantage of these great offers:
  • Designer Frames
  • Value Frames
  • Contact Lenses and complete training
  • Children's frames and shatter resistant lenses
  • Professional Eye Exams
  • Lenses to fit your Lifestyle
  • We accept most insurance plans
  • Free Cleaning and Adjustments
  • Gift Certificates Available
  • One Hour Service

See store for details.

See store for details.